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Pyramid Coffee Bags
We’ve been personalising tea, coffee, sugar and other beverage products for some years now, so when it comes to packaging, we know what works and what doesn’t. And we’re always excited when something innovative comes onto the market. Something that simply makes sense. Individual coffee servings have traditionally been packaged in sachets, sticks, capsules, and even mini jars, all of which are restricted to instant coffee. A few years ago, however, coffee bags entered the
Coffee Bags, Branding, Coffee, Packaging   , , , , , , , ,
hygiene in hospitality
A man walks into a bar, and whilst waiting to be served, helps himself to handful of complimentary nuts. Sadly, that’s where the joke ends, if you take a moment to stop and consider the nuts. First of all, why are they there? Salty snacks and alcohol are the perfect complements. Thus, the faster the consumption of the nuts (which are relatively cheap to produce), the higher the craving for an alcoholic beverage (which, of course, has
Hygiene   , , , , ,
Branding speaks louder than words

January 13, 2020

Does branding speak louder than words?

Barry Comments are off
This month, a chocolate giant launched a new brand campaign in association with Age UK, with the slogan: “We’ve donated the words from these [chocolate] bars to help the 225,000 older people who regularly go a whole week without speaking to anyone”. And yet, despite the brand name being removed from the packaging, you can tell who is behind the campaign in an instant. It’s natural to think that branding focuses solely on a company
Branding   , , , , ,
Personalised product consultants
Welcome to our blog – I’m Barry O’Dwyer, founder of Personalised Product Consultants. For those of you who haven’t heard of us and are visiting our website for the first time, you’re probably wondering who we are, what we do, and how we got to where we are today. I’m a creative type and although I don’t profess to be a ‘techie’ – after all, that’s what my technical support team is for – there
Personalisation